I created this color palette based on me and my personality. (To see previous palettes, click on the category “What is my favorite color?”)

Why these colors? They are a combination of who I am and what I aspire to be. And I love they way they look. Separately as individuals and together as a palette.

Why Red: My personality is full of passion. I’m outgoing. I have strong opinions (see my post about the em-dash, post on compact fluorescent bulbs or my rant/rave about cell phones). This is a strong color and is best served in small doses! In the layout below, where red shows up as little slivers of color it’s enough. And it adds the zing needed to enliven the design.

Why Green-Turquoise: I aspire to be more calm and patient. I aspire to be open-minded.

Why Deep Blue: This blue color is kind of moody and I’m not a morning person. On the other end of the spectrum, this color is classic and traditional. I think logically. I’m well-grounded and I aspire to be humble. I’m trustworthy and honest.

Back side of my new business cards, used to advertise this site. ©2009 Lisa Valley